PLAY RECORDING

Broadcast Date: Tuesday, April 12, 2022 from 12:00 pm to 1:00 pm (ET)

Overview:

Patent portfolio managers are increasingly being asked for more business partnerships. From being solely responsible for the protection of the revenue streams and the company against retaliatory litigations, in time, they are asked to partake as advisers on the innovation landscape for expansive research. For this reason, integrated patent portfolio management and collaboration between IP & R&D teams have become as important, more than ever. And with this, patent portfolio managers are taking the lead as strategic business partners and advisers.

This LIVE Webcast will discuss the following key topics:

  • Patent Portfolio Management (PPM) Updates and Developments
    • Increasingly companies are looking at AI and ML to better manage their patent portfolio
      • Eg Semantic ranking to identify patents belonging to the same domain, using tech clustering, tech topics to aggregate and categorize their portfolios
      • How many of these former thought processes evolving away from manual approach, thought of as the only solution, now more portfolio managers likely to use this developing technology
    • Previously, all these tasks were very human driven
  • Challenges and Opportunities
    • Patent Pruning
      • Opportunity: Streamlined processes (AI & ML)
      • Challenge: Quantity over Quality – visualization tools like Patsnap – understanding life of a patent and visualizing remaining life of a patent and what is actually yielding profit
        • This comparison is very important but still requires manual analysis – product to patent comparison & profitability which is a solution the market is still working on
        • Where we can highlight collaboration tools to capture this info
    • Classification
      • Opportunity: Better classification to drive better invention submission – If I can classify my patents better, I can better do apples to apples comparison of patent holding across my competitors to then look at external factors
    • Business & Innovation Risk Analysis:
      • Challenge & Opportunity:
        • Patent portfolio managers are increasingly being asked to be business partners to R&D
        • No longer operate as separate functions
        • They are asked to use patent data to offer advisor for the R&D team
  • PPM Tools and Best Practices
    • Visualization tools – Patsnap
    • IPMS Solution
      • Best practice – coordination between R&D and IP
  • An Outlook
    • Our outlook is the theme and business that will be successful going forward will adopt this mentality and collaboration to reduce initial expenditure, development and more importantly prune and optimize existing portfolios.

Credit:

Course Level:

Intermediate

 

Advance Preparation:

Print and review course materials

 

Method of Presentation:

On-Demand Webcast

 

Prerequisite:

General knowledge of patent portfolio management

 

Course Code:

148835

 

NY Category of CLE Credit:

Area of Professional Practice

 

Total Credit:

1.0

Speaker Panel:

Sam Wiley, Head of Thought Leadership and Customer Advocacy
PatSnap

Sam is the Head of Thought Leadership and Customer Advocacy with PatSnap. He is dedicated to equipping the world’s business professionals, researchers, and creative minds with the tools and best practices to make better innovation decisions. With two decades of innovation and IP experience, Sam has consulted on front-page news IP litigation, helped the world’s top companies and law firms align its IP strategies with business objectives, and presented as a thought leader across North America, Europe, and Asia.

Emily Kuske, Director, Professional Services & Partnerships
PatSnap

Emily is a Professional Services strategist and consultant dedicated to helping empower global business professionals, researchers, and IP experts with the recommendations and insights to help make better innovation decisions. Emily’s decade of experience in SaaS has focused on helping deliver amazing experiences for customers across the globe, from implementation, training, and 1-1 consultation support.

Agenda:

Sam WileyHead of Thought Leadership and Customer Advocacy

PatSnap

AND

Emily KuskeDirector, Professional Services & Partnerships

PatSnap

  • Patent Portfolio Management (PPM) Updates and Developments
    • Increasingly companies are looking at AI and ML to better manage their patent portfolio
      • Eg Semantic ranking to identify patents belonging to the same domain, using tech clustering, tech topics to aggregate and categorize their portfolios
      • How many of these former thought processes evolving away from manual approach, thought of as the only solution, now more portfolio managers likely to use this developing technology
    • Previously, all these tasks were very human driven
  • Challenges and Opportunities
    • Patent Pruning
      • Opportunity: Streamlined processes (AI & ML)
      • Challenge: Quantity over Quality – visualization tools like Patsnap – understanding life of a patent and visualizing remaining life of a patent and what is actually yielding profit
        • This comparison is very important but still requires manual analysis – product to patent comparison & profitability which is a solution the market is still working on
        • Where we can highlight collaboration tools to capture this info
    • Classification
      • Opportunity: Better classification to drive better invention submission – If I can classify my patents better, I can better do apples to apples comparison of patent holding across my competitors to then look at external factors
    • Business & Innovation Risk Analysis:
      • Challenge & Opportunity:
        • Patent portfolio managers are increasingly being asked to be business partners to R&D
        • No longer operate as separate functions
        • They are asked to use patent data to offer advisor for the R&D team
  • PPM Tools and Best Practices
    • Visualization tools – Patsnap
    • IPMS Solution
      • Best practice – coordination between R&D and IP
  • An Outlook
    • Our outlook is the theme and business that will be successful going forward will adopt this mentality and collaboration to reduce initial expenditure, development and more importantly prune and optimize existing portfolios.

Materials:

Download Course Materials

Who Should Attend:

  • Chief Intellectual Property Officers
  • Chief Patent Counsel
  • Chief R&D Officers
  • Patent Analysts
  • Patent Managers
  • Patent Agents
  • Heads/Directors of IP and Patent
  • IP/Patent Portfolio Managers
  • Directors of Product Management
  • Intellectual Property Managers
  • Heads of Research and Development
  • R&D Directors/Managers
  • R&D Engineers
  • R&D Specialists
  • Patent Lawyers and Consultants
  • Intellectual Property Lawyers and Consultants
  • Chief Executive Officers
  • General Counsel

SPONSOR

SPEAKERS

Sam WileyHead of Thought Leadership and Customer Advocacy
PatSnap
Emily KuskeDirector, Professional Services & Partnerships
PatSnap

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